Industrial and critical infrastructure systems are more interconnected than ever—factories, power generation, and logistics hubs, to name just a few. With that connectivity, though, comes risk. Many operating technologies (OT) are based on legacy or unsecured IoT devices, opening the door wide to the threat of cyber-attack, if you don’t have expert support.
To help people avoid buying “smart” devices that have sloppy security, the U.S. government launched the Cyber Trust Mark. Think of it like a nutrition label, but for hacking risk. If a device has this mark, it meets certain safety standards, like not using “admin123” as the default password. Yes, that still happens.
The program originates from the White House, with support from the FCC and NIST — agencies that are familiar with the concept of “end-to-end encryption.” It’s part of a broader plan to make smart devices less of a weak spot in your digital life.
The bottom line? The U.S. wants your smart speaker to be less of a security liability and more of a helpful roommate, which sounds… smart.
What is IoT Cybersecurity?
It’s the process of safeguarding connected devices like networked refrigerators, speakers, cameras, and thermostats from breaches. Since they’re interconnected, cybersecurity IoT is critical to prevent unauthorized access and data leaks.
What Can Go Wrong?
Some common IoT vulnerabilities are:
- Default or weak passwords (e.g., “admin123” — yes, it’s out there somewhere);
- Failure to update regularly, failure to fix known bugs;
- Unencrypted information can be intercepted when transmitted.
According to Fortinet, most IoT security problems are built into IoT devices from the outset. Notably, the IoT cybersecurity market is projected to more than double, reaching $60 billion globally by 2029, driven by the rapid expansion of connected devices and the increasing need for advanced security solutions.
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So perhaps your smart plug is convenient, but it might very well be bringing cyber risk into your life quietly — unless it’s designed to be secure.
Regulatory Landscape and Compliance
What’s Being Done About IoT Security
To address concerns about the safety of smart home devices, the White House debuts the IoT product cybersecurity label, Cyber Trust Mark. This label is a quick way to check if a gadget is secure, like how Energy Star labels tell you if appliances save electricity.

Source https://www.fcc.gov/CyberTrustMark
Here’s what you need to know:
- What it covers: Home smart cameras, baby monitors, fitness trackers, and much more.
Core criteria:
- Regular software updates;
- Secure data transmission;
- Protection against unauthorized access.
- How it works: Voluntarily, companies put their devices out for testing by FCC-accredited laboratories. Products passing these tests earn the Cyber Trust Mark.
- When you see it: According to Anne Neuberger, Deputy National Security Advisor, labeled products will appear in stores by the end of 2025.
- Who supports it: Major companies like Amazon and Best Buy believe the label helps both businesses and consumers by boosting trust.
Looks like IoT cybersecurity services are becoming a necessity for vendors and manufacturers. They secure organizations’ products to address the Cyber Trust Mark specifications and anticipate the regulations across the globe, from secure design to testing compliance.
Global Efforts on IoT Security
Cybersecurity for IoT is now applied as well in:
- European Union: Passed their own IoT cybersecurity act – Cyber Resilience Act, ensuring products have robust security standards in place before they hit the shelves.
- UK & Australia: Both the UK and Australia issued their strict guidelines and mandatory security standards for connected devices.
These global standards are pushing manufacturers worldwide to make devices safer and more trustworthy.
Best Practices for Businesses
To effectively protect IoT devices and data t businesses must emphasize the necessity of these safety practices:
1. Secure Design Principles
IoT and cybersecurity are always interconnected. Incorporating protections into initial design stages, like secure boot mechanisms and hardware-based security, ensures that IoT products are designed securely. Do you need help with software? SmartTek experts can help you through it efficiently and successfully.
2. Regular Updates and Patch Management
Ongoing software updates and patches are key to mending well-understood vulnerabilities and sealing off emerging threats. Increasingly, businesses are using threat detection solutions that utilize artificial intelligence to predict potential threats and help prioritize patches based on available information. That allows security teams to be one step ahead, not reactively, but proactively.
3. Employee Training and Awareness
Remember, even new technology will not help if employees are not educated. Ongoing training familiarizes staff with IoT security best practices, educates them about risks, and teaches them how to avoid ones.
Success Stories: Building Trust Through Proactive Security
1. Panasonic’s Astira Initiative
Panasonic has taken significant strides in IoT security by developing the Astira project, which uses honeypots to monitor and analyze malware targeting IoT devices. Their novel approach has led to the development of their Threat Resilience and Immunity Module (Threim), which enhances security levels. Their effort has attained an 86% malware detection rate in devices based on an ARM processor, proving that embedded security is feasible.
2. ARM TrustZone Implementation
ARM’s TrustZone technology was used in a case study to build a prototype called “Trust IoT.” The goal was to protect sensitive data and firmware from potential IoT cybersecurity attacks. The project demonstrated how hardware security could protect IoT devices from unauthorized access and firmware attacks by utilizing a Trusted Execution Environment (TEE) within Raspberry Pi 3 B+ type boards.
These applications lay the ground for the ongoing convergence of IoT and OT cybersecurity. As devices move out of the consumer space and go into industrial applications, one needs to secure the information technology (IT) and operational technology (OT) layers. Forward-thinking organizations today architect for both spaces upfront. And you can explore even more case studies and gain knowledge on this topic from SmartTek experts.
Security Breaches: Lessons from Past Incidents
1. CloudPets Data Breach
CloudPets, a series of internet-connected toys produced by Spiral Toys, had their 2017 data breach compromise over 820,000 consumer profiles and 2.2 million voice recordings. The breach happened through exposed MongoDB databases and no authentication measures, highlighting the risk posed by substandard internet-connected children’s toys’ security.
2. Mirai Botnet Attack
In 2016, the Mirai botnet exploited open IoT devices to launch widespread DDoS attacks that brought down prominent websites like Netflix, Twitter, and Spotify. The attackers exploited default credentials and the fact that IoT devices did not have security patches applied to them, underscoring the importance of security solutions from IoT makers. This incident remains one of the most widely cited cases of how serious IoT cybersecurity challenges can ripple across the global internet.
Conclusion
IoT devices can revolutionize businesses; however, they must be secured. Panasonic, along with multiple trustworthy brands, demonstrates that security first leads to trust, while breaches highlight the price paid for their absence.
Act now: Make IoT security a priority. Invest in safe design, timely updates, and employee training to protect your data, customers, and reputation.