How Odoo AI Makes Work Actually Flow

At SmartTek Solutions, we recently attended Odoo Experience 2025 — and left genuinely impressed. Not by the buzzwords (we’ve all heard enough of “AI revolutionizing everything”), but by something much rarer: AI that’s actually useful.

Odoo’s approach to AI isn’t about replacing teams or promising “one-click business automation.” Instead, it’s about embedding practical AI capabilities directly into your workflows — the kind that quietly saves hours, improves consistency, and makes every employee a little bit smarter.

We saw firsthand how Odoo AI, Odoo AI Assistant, and Odoo AI Agent are being used to turn everyday ERP and CRM tasks into intelligent, low-friction experiences. Here’s what that looks like in real life.

Technology with Purpose: The Core Idea Behind Odoo AI

It all started with a simple idea shared on stage: technology should serve a purpose, not be a goal in itself.

The AI in Odoo isn’t about magic dashboards or replacing human judgment — it’s about small, deliberate automations built right into the system you already use. These Odoo AI features don’t ask for your trust — they earn it by making your day smoother.

1. AI Fields That Compute Data for You

Feature highlight: Odoo 19 lets you create AI-computed fields in Studio. These fields use prompts (like in ChatGPT) and dynamic placeholders such as /field to pull live data from your record — and even search online if needed.

Examples:

• Add a “Company Revenue” field that automatically looks up and formats a company’s revenue online.
• Create a “Social Insights” field that checks a contact’s LinkedIn and summarizes what they post about.

You decide the field type — text, HTML, or relational — and Odoo ensures the AI returns compatible results. That’s automation that works with your database logic, not around it.

2. Odoo AI Actions: Context-Aware Automation

Sometimes you don’t need a new field — you need a smart action.

Odoo AI Actions let you trigger prompts automatically based on context. Imagine:

• Every time a candidate moves to “Screening,” Odoo reads the attached résumé, builds a SWOT matrix, and stores it in Notes — perfectly formatted.
• When a lead changes stage, the system summarizes their previous interactions and suggests next steps.

This is where Odoo AI delivers real value: contextual, explainable automation that fits the way your business already works.

3. Dynamic Emails with /AI Prompts

Your email templates can now include dynamic AI text using /ai.

That means:

• Personalized follow-ups that use record data to ask insightful, relevant questions.
• Candidate or client outreach messages that sound thoughtful — not robotic.

The best part? You stay in full control. Prompts are editable, structured, and 100% on-brand.

4. Meet the Odoo AI Assistant & Odoo AI Agent

This was one of the most exciting parts of Odoo Experience 2025.

The Odoo AI Assistant is an intelligent, context-aware chat that understands where you are in the system — whether that’s a Lead, Invoice, or Project.

You can configure Odoo AI Agents with custom roles and data scopes.

Examples:

• A Sales Advisor Agent trained on your playbooks that suggests how to close deals.
  
• An Accounting Helper Agent that validates journal entries or detects tax anomalies.
  

Each AI agent can even use your indexed documentation — PDFs, policies, or SOPs — as its private knowledge base.

This turns Odoo into a truly conversational ERP: you can ask questions in plain English and get responses based on your company’s data.

5. Customer-Facing Live Chat with Database Search

What if your customers could check their order status via chat — without human support?

Odoo’s live chat AI can now search the Odoo database (safely, under portal access rights) to retrieve data like:

• Order reference and total
• Expected delivery date
• Tracking link

No integration nightmares, no duplicated data — just real-time, secure answers from the same system that runs your business.

6. Natural Language Search: Ask, Don’t Filter

Forget complex reports. Internal users can now simply ask:

“Which project cost us the most this quarter?”

The AI translates that question into the appropriate Odoo query — all within access permissions. It’s quick, compliant, and human-friendly.

Built with Governance in Mind

• Models supported: ChatGPT and Gemini (you choose per agent).
• On-prem or cloud: Bring your own API key or use Odoo’s default.
• Data handling: Prompts only share what’s needed; all AI runs under your user permissions.
• GDPR alignment: Sensitive data remains under your control.
• Performance: AI-computed fields update on schedule, not continuously.
• Ephemeral sessions: Each AI chat resets — no cross-record memory.

It’s an AI framework that respects your business boundaries.

Why This Matters for Teams

Odoo AI turns ERP from a system of record into a system of intelligence.

How SmartTek Implements Odoo AI

1. Map repetitive workflows that can benefit from prompt-based logic.
2. Engineer prompts and fields with /field and /record placeholders.
3. Design custom Odoo AI Agents (Sales, HR, Accounting) trained on real internal docs.
4. Deploy safely, with prompt governance and cost controls.
5. Measure results: Time saved, errors reduced, and response quality improved.

Our approach ensures every AI feature has a measurable outcome — not just a demo effect.

The Takeaway

At Odoo Experience 2025, it became clear: AI in Odoo isn’t a marketing experiment anymore. It’s a toolkit for real productivity.

From Odoo AI assistants that guide your sales reps, to Odoo AI agents that automate admin work, to AI fields that fetch and summarize data — these aren’t futuristic concepts. They’re shipping now, in version 19.

And SmartTek Solutions can help you deploy them with precision.

Roksolana Kerych Head of Marketing Over 7 years navigating the marketing game across exciting fields like IT, SaaS, AgriTech, and Pharma. Creating a data-driven marketing environments with antropomorphic brands.